01 / Brand profile · #25 US fleet

Whataburger
Burgers & Fast Food · LSR · San Antonio, TX
“Handcrafted Burgers & Sides”
Mean annual gross sales
Unknown
Claimed US locations
1,210
1,210 indexed records · source verification pending · synced Oct 14, 2026
Royalty
Unknown
Initial investment
Unknown
02 / Unit economics · Evidence and limitations
Sales, costs, and eligibility.
| Mean annual gross sales | Unknown |
| Initial investment | Unknown |
| Royalty fee | Unknown |
| National ad fund | Unknown |
| US locations | 1,210 claimed · 1,160 with stored delivery links |
| U.S. systemwide sales | Unknown |
Sources & qualifications
Unknown means we have not reviewed sufficient evidence. Published brand statements are not current franchise agreements. Gross sales are not profit.
Ownership & operations
Ownership PE: BDT & MSD Partners
Parent BDT & MSD Partners
Counter POS Unknown
Leadership Ed Nelson
Founded 1950
Data synced 23d ago
03 / Footprint
Where the stores are.
| State | Stores | DoorDash | Uber Eats | Grubhub |
|---|---|---|---|---|
| TX | 785 | 95% | 77% | 74% |
| FL | 53 | 87% | 74% | 60% |
| OK | 51 | 98% | 73% | 59% |
| AZ | 46 | 98% | 91% | 93% |
| AL | 40 | 93% | 53% | 60% |
| GA | 40 | 100% | 63% | 70% |
| LA | 33 | 94% | 64% | 82% |
| TN | 31 | 94% | 58% | 74% |
| AR | 22 | 95% | 36% | 82% |
| MO | 20 | 100% | 45% | 55% |
| NM | 19 | 100% | 89% | 84% |
| NC | 18 | 83% | 61% | 72% |
Stored delivery links · verification pending
95%
DoorDash · 1,149 stores
73%
Uber Eats · 887 stores
73%
Grubhub · 879 stores
61%
All three platforms · 739 stores
1,016 stores listed on 2+ platforms · 1,210 records audited
Store records · sample
| Address | City | State | Store # |
|---|---|---|---|
| 1101 1ST ST S | ALABASTER | AL | 927 |
| 6950 US Highway 431 | Albertville | AL | 1238 |
| 1327 US Hwy 72 E | Athens | AL | 1237 |
| 967 Gilbert Ferry Rd | Attalla | AL | 1541 |
| 111 RESOURCE CENTER PKWY | BIRMINGHAM | AL | 1116 |
| 2668 DOUGLAS AVE | BREWTON | AL | 989 |
| 2280 7TH ST S | CLANTON | AL | 968 |
| 100 North Craft Highway | Chickasaw | AL | 115 |
| 2001 Cherokee Ave SW | Cullman | AL | 1351 |
| 29651 STATE HIGHWAY 181 | DAPHNE | AL | 1167 |
| 1621 BELTLINE RD SW | DECATUR | AL | 1184 |
| 7280 Lavender Lane | Daphne | AL | 1365 |
Showing 12 of 1,210 indexed records · full table →
05 / Signals on Whataburger
What the wire picked up.
● pricing · 17d ago
How Whataburger’s CSCO diversified suppliers to curb inflation — and fought fires along the waySource: Restaurant Dive ↗● expansion · 21d ago
Whataburger to open first Polk County restaurantSource: The Business Journals ↗● expansion · Sep 17
Mediterranean restaurant opening in former Whataburger locationMediterranean restaurant opening in former Whataburger location. Commercial intelligence reporting for Whataburger.
Source: The Tuscaloosa News ↗● expansion · Sep 12
SOCIETY: Whataburger Fort Myers grand opening celebrationSOCIETY: Whataburger Fort Myers grand opening celebration. Commercial intelligence reporting for Whataburger.
Source: Florida Weekly ↗● expansion · Sep 11
Whataburger Plans New Location in New Braunfels at Creekside CrossingWhataburger Plans New Location in New Braunfels at Creekside Crossing. Commercial intelligence reporting for Whataburger.
Source: WhatNow ↗06 / Peer set
In burgers & fast food.
| Brand | Rank | US locations | AUV median | Royalty |
|---|---|---|---|---|
| 1 | 13,706 | Unknown | — | |
| 2 | 16,879 | Unknown | — | |
| 3 | 3,399 | Unknown | — | |
| 4 | 8,255 | Unknown | — | |
| 5 | 9,999 | Unknown | — |
07 / Programmatic access
Every field on this page is an API call.
| Endpoint | Per call |
|---|---|
GET /api/brands/whataburgerGet brand details and stats (Free) | Free |
GET /api/brands/whataburger/locationsSearch and filter store locations by state, city, zip, or coordinates | $0.003 |
GET /api/brands/whataburger/store/{storeId}Full metadata, features, phone, and operating hours for a specific store | $0.002 |
GET /api/brands/whataburger/store/{storeId}/statusOpening hours await reviewed source evidence; returns 503 without charging | Free |
Brand profiles are free. Location endpoints require existing prepaid credits. FDD reports are currently unavailable and are not charged.